Great lake supply co.
Great Lake Supply Co. is an online retail brand that captures the deeper philosophy behind living fast. Through compelling storytelling and an effortlessly cool & cohesive brand personality, Madeleine helps bring Great Lake Supply’s high-quality motorcycle gear to a global audience.
madeleine’s work with great lake supply
Madeleine led lifecycle marketing and digital content strategy for Great Lakes Supply Co., creating compelling campaigns that strengthened customer engagement and drove retention. She combined strategic marketing expertise, persuasive copywriting, and thoughtful design to develop cohesive customer experiences across email, digital, and brand touchpoints.
-
Campaign concepts, storytelling, audience messaging, creative direction.
-
Campaign layouts, promotional emails, product launches, seasonal campaigns, responsive design.
-
Display ads, paid social creatives, retargeting ads, promotional graphics.
-
Email copy, ad copy, product messaging, headlines, calls to action.
-
Customer journeys, welcome series, abandoned cart flows, retention campaigns.
DESIGN SAMPLES