ez-rv
EZ-RV Flushies are your go-anywhere, do-anything tank treatment pods that use powerful bio-activated enzymes to minimize waste, hassle, and odors. Madeleine's branding guidelines have shaped their earth-conscious personality to be informative, approachable, and engaging.
madeleine’s work with ez-rv
Madeleine spearheaded the branding and packaging design of EZ-RV, developing their guidelines and personality in tandem to create a cohesive framework before beginning the packaging design itself. She designed the packaging from scratch, using best practices for physical product design to ensure that this product would stand out from its competition.
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Audience and competitor research, customer profile, competitor audit.
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Branding guidelines including font, color scheme, iconography.
DESIGN SAMPLES